Outdoor Services CRM

The Challenge

AATOS was managing customer leads across email, text messages, and a shared Google Sheet. Follow-ups were inconsistent, and they had no visibility into their sales pipeline. Seasonal demand spikes meant leads piled up faster than the team could process them.

The Solution

We built a custom CRM with React and Django that centralizes lead intake, automates follow-up reminders, and provides real-time pipeline dashboards. The system includes role-based access for field crews and office staff, job scheduling with calendar integration, and automated status updates to customers.

Results

• Lead response time dropped from 48 hours to under 2 hours
• Pipeline visibility increased close rate by an estimated 30%
• Eliminated 10+ hours per week of manual data entry
• Seasonal scaling handled without hiring additional office staff